数据标准对数字经济的影响及对策研究

摘要：

【目的】研究数据标准对数字经济的影响，并提出对策建议，以促进数字经济高质量发展。【方法】通过构建数据标准影响数字经济的理论框架，结合西方经济学理论，分析数据标准在交易成本、网络外部性、技术创新、资源配置及市场结构等方面的影响效应。【结果】数据标准通过多种效应影响数字经济发展，短期内效果取决于净效应，长期则促进数字经济发展。此外，数据标准化进程中仍面临标准体系不完善、技术与标准脱节、数据安全与隐私保护及国际合作与规则竞争加剧等挑战。【结论】完善数据标准体系，动态更新数据标准，强化国际数据标准合作，筑牢数据安全防线，可进一步释放数据要素潜力，促进数字经济高质量发展，提升我国在全球数字竞争中的地位。

Abstract:

[Objective] To study the impact of data standards on the digital economy and put forward countermeasures and suggestions to promote the high-quality development of the digital economy. [Methods] By constructing a theoretical framework for data standards to influence the digital economy, combined with the Western economic theory, the paper analyzes the impact of data standards in transaction costs, network externalities, technological innovation, resource allocation and market structure. [Results] Data standards affect the development of the digital economy through multiple effects. The effect in the short term depends on the net effect, and promote the development of the digital economy in the long term. In addition, the process of data standardization still faces challenges such as imperfect standards system, disconnection between technology and standards, data security and privacy protection, and intensified competition for international cooperation and rules. [Conclusion] Improving the data standards system, dynamically updating data standards, strengthening cooperation in international data standards, and building a solid data security defense line can further release the potential of data elements, promote the high-quality development of the digital economy, and improve China’s competitiveness in global digital competition.

杨丽娟，董玲玉.数据标准对数字经济的影响及对策研究[J].标准科学，2025(9):33-40.

基金项目：本文受国家社会科学基金后期资助项目“技术标准对中国数字贸易出口影响的理论与实证研究”(项目编号：24FJLB039)资助。

作者简介：杨丽娟，博士，副教授，研究方向为国际贸易学、标准经济学。董玲玉，硕士研究生，研究方向为应用经济学。